Season 3, Ep 8: Unlocking the Intimacy Between People Through VR with Peter Rubin of WIRED

While the internet has been ground-breaking in terms of connecting people to information, it has done a poor job of connecting us to each other. Stories of fake news and harassment are widespread, and the anonymity of the platform allows individuals to curate a persona very different from who they are in real life. By contrast, virtual reality translates our mannerisms and voices, providing a shared experience in which we sound and act like ourselves. The unique property of VR is in its ability to unlock—accelerate, even—the intimacy between people that we rarely experience in real life anymore.

Peter Rubin oversees WIRED’s cultural coverage and serves as editorial lead on its digital platforms. In 2014, his cover story on Oculus introduced readers to the rebirth of virtual reality, and he has since written extensively about the evolution of VR and its applications. Peter has ten-plus years of experience as a journalist, writing for GQ, Details, and Good, among many other publications. His book, Future Presence: How Virtual Reality is Changing Human Connection, Intimacy, and the Limits of Ordinary Life, was published in April of 2018.

Peter sits down with us to share his long-time interest in VR that began with watching films like The Lawnmower Man and reading Snow Crash as a teen. He discusses the theme of his book, Future Presence, describing VR’s unique ability to facilitate connection among people. We cover the differences between the internet and virtual reality, why people feel more accountable in the VR space, and how regulation might work in virtual communities. Listen in for Peter’s insight on the future of XR and learn how virtual experiences can change our lives in the world outside the headset.

Connect with Peter

Resources

Connect with Boost VC

Season 3 Ep. 7: Leveraging VR to Get People in a Room Together with Philip Rosedale of High Fidelity

Philip Rosedale believes that virtual reality is a world-saving undertaking, but its current single-player use cases separate us from each other rather than bringing us together. And he is on a mission to develop the VR technology that will create shared spaces where people connect in real-time, to ‘get people in a room together.’

Philip is the Co-Founder and CEO of High Fidelity, a San Francisco-based software company designing social virtual reality technology with the goal of deploying an open source, flexible platform for a variety of VR applications. Philip is best known for creating a 3D virtual civilization called Second Life as part of Linden Lab. Second Life fulfilled his lifelong dream of an open-ended, Internet-connected virtual world where users create, connect and interact with others from around the world.

Philip joins us to discuss opportunities in the VR ecosystem and share his vision for shared spaces. He discusses the intersection of cryptocurrency and virtual reality, explaining how High Fidelity is using the blockchain to hold currency, store asset certificates and secure digital identity. Listen in for Philip’s insight around the value of synchronous communication in VR to ‘get people in a room together’ and learn how the blockchain would allow people to meet in a virtual world—without surrendering their data to a centralized repository.

Connect with Philip

Resources

Connect with Boost VC

Season 3, Ep 6: Pro-Blockchain Policy on Capitol Hill with Perianne Boring of the Chamber of Digital Commerce

Crypto is no longer a dirty word in DC, and we have the Chamber of Digital Commerce to thank for that shift in sentiment. Established in 2014, this nonprofit represents companies in the blockchain space, fighting on Capitol Hill for a better regulatory framework that will allow innovation to thrive in this country.

Perianne Boring is the Founder and President of the Chamber of Digital Commerce, the world’s largest trade association for the blockchain industry. The Chamber’s mission is to promote the acceptance and use of digital assets and blockchain-based technologies, working with policymakers, government agencies and industry players to educate and advocate for a pro-growth policy environment.

Perianne joins us to discuss the Chamber’s work in shifting the rhetoric around digital currency in Washington, explaining how sentiment has changed in DC over the last four years. She walks us through the conflicting views of cryptocurrency established by FinCEN versus the IRS and the challenge in complying with tax law as it is currently written. Listen in for insight on how the Chamber of Digital Commerce’s current policy proposal would treat digital currency as an alternative to the US dollar and how that would impact the way crypto is taxed.

Connect with Perianne

Resources

Connect with Boost VC

Season 3 Ep. 5: Solving for Crypto Security Through Hardware Wallets with Thomas France of Ledger

As the blockchain ecosystem shifted from a Bitcoin-centric world to one that welcomed multiple coins, the demand for a hardware wallet that allows users to secure and manage crypto assets grew exponentially. Ledger became the go-to solution, and the startup scaled to sell 1M units in the last year.

Thomas France is the co-founder of Ledger, the leading security and infrastructure solution for cryptocurrencies and blockchain applications. He is also the co-founder of La Maison du Bitcoin (The Bitcoin Center), the first physical space dedicated to Bitcoin in Europe. Prior to his work in the crypto space, Thomas served as co-founder and COO of Prixing, a mobile shopping app sold to HighCo in 2013. He holds a Master of Science from Ecole National des Ponts et Chaussées.

Thomas sits down with us to explain why he was drawn to solving for Bitcoin security via crypto hardware wallets and how his startup grew out of The Bitcoin Center in Paris. He shares the basics of Ledger, discussing how its tools secure crypto assets in an offline environment. Thomas speaks to his initial interest in Bitcoin’s resistance to censorship and offers an overview of the crypto environment in France, the US and hubs around the world. Listen in as Thomas describes how Ledger exceeded expectations in 2017 as part of the toolkit in the cryptocurrency gold rush.

Connect with Thomas

Resources

Connect with Boost VC

Season 3 Ep. 4: Open-Source Blockchain Technology, Private Ledgers and the Right to Fork with Brian Behlendorf of Hyperledger

The beauty of open-source software lies in its efficiency. If two companies, building different solutions, work together on the parts of the projects that overlap, they accomplish more in less time. The Hyperledger Project is an open-source collaboration working to build a set of blockchain technologies that can be used in a variety of industries and embedded in the emerging internet technology stack.

Brian Behlendorf is the Executive Director of the Hyperledger Project for The Linux Foundation. Brian has dedicated his career to connecting and empowering the free and open-source software community to solve difficult problems. Early in his career, Brian was a primary developer of the Apache Web server and a founding member of the Apache Software Foundation. He was also the founding CTO of CollabNet and CTO of the World Economic Forum. Today, Brian serves on the board of the Mozilla Foundation as well as the Electronic Frontier Foundation. Prior to joining Hyperledger, Brian was a managing director at Mithril Capital Management, a global technology investment firm.

Brian joins us to explain the relationship between the Linux Foundation and Hyperledger, describing the venture’s subscription-based business model and several of the projects being built with its open-source blockchain technology. He walks us through the benefits of Hyperledger over public blockchains, discussing the business community’s preference for anonymity and the right to fork if data is misused. Listen in for Brian’s insight around measuring the progress of community-building and learn how open-source software helps us go further, faster.

 

Connect with Brian

Resources

Connect with Boost VC

Season 3 Ep. 3: Leveraging VR for Product Design and Marketing with Tony Parisi of Unity Technologies

VR is not just for gaming anymore. Other industries are starting to take advantage of immersive technologies for applications like product design and experiential marketing. Ford is using the technology to create virtual prototypes of new vehicles and Lionsgate is experimenting with VR experiences to promote movies. When Unity Technologies realized their platform was already being used by the auto and film industries—among many others—they brought in Tony Parisi to help the company expand its reach far beyond gaming.

Tony is a virtual reality pioneer, serial entrepreneur, author and angel investor. He currently serves as Head of VR and AR at Unity Technologies, where he is responsible for designing the company’s strategy for extended reality. Prior to joining Unity, Tony mentored VR and AR startups and worked as a consultant developing solutions for WebGL, virtual and augmented reality. He co-created the VRML and X3D ISO standards for networked 3D graphics and did the specification editing for the new 3D file format standard, glTF.

Tony joins us to discuss Unity’s storied background in extended reality and how the company is expanding beyond gaming to support product design, medical and data visualization and non-gaming entertainment applications. He shares his interest in AR and VR that touches the consumer, the factors that have made immersive marketing scalable, and how Unity is working with brands to explore possibilities in the space. Listen in as Tony speaks to Unity’s potential collaborations with developers as well as the company’s current work on a lightweight playback system and scriptable render pipeline.

 

Connect with Tony

Resources

Connect with Boost VC

Season 3 Ep. 2: Building the Future with Venture Capital with Kira Noodleman of Bee Partners

What gets Kira Noodleman excited about her job as an investor with VC firm Bee Partners? The opportunity to paint a picture of what the future looks like—and then back it up with money and resources for startups in the early stages.

Kira is a fan of tackling problems in disruptive industries and across cultures. With a background in product and program management, Kira has an appreciation of the skillful risk-taking that fuels successful entrepreneurship. She was a part of Google’s Project Ara as well as LAUNCH, the University of California’s leading startup accelerator. Kira did an internship with Bee Partners while earning her MBA from the Haas School of Business at UC Berkeley, and she joined the team as an investor in August of 2017. With a special focus on space, cryptocurrency, and climate change innovation, Bee Partners’ portfolio includes companies like Tradesy, TubeMogul and StatMuse.

Kira sits down with us today to share her passion for building things that matter. She discusses the Big Hairy Audacious Goals that VC should support, from efficiency in the food value chain to clean meat. Kira walks us through the work Bee Partners is doing in the blockchain space, and we debate the impact of crypto mining on the environment. Listen in for Kira’s insight on what VCs look for in an entrepreneur and learn how to build a ‘board of mentors’ in venture capital.

Connect with Kira

Resources

Connect with Boost VC

Season 3 Ep. 1: Returning the Power of the Internet to Its Users—Via Cryptocurrency with a16z VC Chris Dixon

‘Who has the power of the internet? Does the power lie in the hands of a few centralized companies? Or does it lie in the hands of users and communities?’

We all know the answer here. Though the web initially gave authority to its users, the pendulum has swung the other way. Now there are four companies with all the data and all the power, and many would argue that they are using it in questionable ways. Chris Dixon believes that there is still a chance we can shift the power dynamics back to users and communities, and the answer lies in cryptocurrency.

Chris is a general partner with VC firm Andreessen Horowitz. He has made several seed- and venture-stage investments for a16z, including BuzzFeed, Coinbase, Dispatch.ai, Oculus and Skydio. Chris is also an active angel investor, having made personal investments in tech companies like Foursquare, Kickstarter and Pinterest, among others. He has a background in programming and entrepreneurship, serving as the co-founder and CEO of SiteAdvisor, an internet security startup acquired by McAfee in 2006, as well as Hunch, a recommendation technology company acquired by eBay in 2011. Chris has an MBA from Harvard University.

Chris joins us today to discuss the megatrends in technology of the last 15 and next 15 years, explaining how the current controversy around cryptocurrency stems from a dramatic misunderstanding of the space. He shares his insight on how blockchain technology has evolved and the ongoing work involving data ownership. Listen in for Chris’ profound take on our transition from the physical to the digital world and learn why cryptocurrency is a political movement intent on shifting the power of the internet back to users and communities.

Connect with Chris

Connect with Boost VC

Season 2 Ep. 29: Earning Cryptocurrency Through a Microtask Marketplace with Simon Yu of StormX

There are plenty of people who work full-time, yet still don’t make enough to get by. What if there was an app that would allow individuals to earn income in the form of cryptocurrency from anywhere, at any time, with any device?

Simon Yu had to drop out of college when his parents declared bankruptcy. He got a full-time job as a bank teller but was still struggling to make ends meet. In fact, Simon was sleeping through lunch so he wouldn’t have to eat another peanut butter and jelly sandwich. He eventually started a Korean taco business as a side hustle, and with the help of Facebook, Bomba Fusion went viral. Simon was able to finish school and get a job as a Senior Credit Risk Analyst, where he started thinking about the potential of Bitcoin.

Now Simon serves as the CEO of StormX, a microtask marketplace that allows people all over the world to earn STORM tokens for things like playing videos, trying new products, and P2P freelancing gigs. He sits down with us today to tell his story, explaining his path from Food Truck to crypto startup. Simon walks us through the intense process of a crowd sale, discussing the long hours he spent in preparation and offering his advice for entrepreneurs considering an ICO. Listen in for Simon’s insight around the shift in his business now that cryptocurrency has become mainstream and how Storm Play helps individuals enter the space without risking their own money to buy tokens through an exchange.

 

Connect with Max

Resources

Connect with Boost VC

Season 2 Ep. 28: Entrepreneurs in Space with Max Haot of Launcher

“From my point of view, yes, we need to be multiplanetary, and one of the big motivators … is really the desire to spend the rest of my career to make whatever big or small contribution—but a contribution—towards advancing Earth-escape technology as a category.”

Max Haot is the founder and CEO of Launcher, a team on a ten-year journey to advance launch technology and deliver small satellites to orbit. Max came to the US in 2005 when the company he was working for in the UK was sold to Verizon. He served as the VP of Digital Media for Verizon Business for two years before taking the plunge into entrepreneurship and founding Livestream, the platform that democratized livestream video capability. Vimeo acquired Livestream last September, giving Max the opportunity to pursue his passion for space.

Max is joining us today to share the inspiration behind Launcher, discussing how SpaceX shifted the perception that only governments could achieve orbital flight. He walks us through the timeline of space technology to date and explains how the miniaturization of satellites, growing connectivity and decrease in the cost of launch is further opening space to entrepreneurs. We talk about the feasibility of Earth-escape technology, and Max shares his take on humanity’s need to become multiplanetary if we want to survive long-term. Listen in for insight into the opportunities for aspiring entrepreneurs in the satellite space and how community-building impacts the longevity of a startup.


Connect with Max

  • Launcher https://launcherspace.com/
  • Launcher on Instagram https://www.instagram.com/launcherspace/
  • Launcher on Twitter https://twitter.com/launcherspace
  • Max on Twitter https://twitter.com/maxhaot
  • Max on LinkedIn https://www.linkedin.com/in/maxhaot/

Resources

  • Livestream https://livestream.com/
  • SpaceX http://www.spacex.com/

Connect with Boost VC

  • Boost VC Website https://www.boost.vc/
  • Boost VC on Facebook https://www.facebook.com/boostvc/
  • Boost VC on Twitter https://twitter.com/BoostVC

Season 2 Ep. 27: Investing Nerdy and Early in Smart Hardware with VC Sunil Nagaraj of Ubiquity Ventures

The beauty of smart hardware lies in its agility. With a recurrent feedback loop and regular software updates, products can be improved over time. Ubiquity Ventures is focused on funding startups that pursue this continuous refinement, investing in a feature trajectory rather than physical product.

Sunil Nagaraj is the managing partner of Ubiquity, a seed-stage venture capital firm interested in smart hardware and machine intelligence. Prior to starting his own fund in 2017, Sunil spent six years as VP with Bessemer Venture Partners, where his focus involved IoT, developer tools, space and security companies.

Sunil sits down with us today to share his background as an entrepreneur turned venture capitalist. He explains the idea behind his startup, Triangulate, discussing the challenges he faced in A/B testing and why he ultimately decided to shut the company down. We discuss the benefits of smart hardware and its ability to ‘increase the velocity of the scientific method.’ Listen in for Sunil’s insight on understanding the world through the lens of a coder and his meaningful definition of success.

Connect with Sunil

 - Sunil’s Website http://www.sunilnagaraj.com/ 
 - Sunil on Twitter https://twitter.com/sunilnagaraj
 - Sunil on LinkedIn https://www.linkedin.com/in/nagarajs/ 
 - Ubiquity on LinkedIn https://www.linkedin.com/company/ubiquityvc/

Connect with Boost VC

 - Boost VC Website https://www.boost.vc/
 - Boost VC on Facebook https://www.facebook.com/boostvc/
 - Boost VC on Twitter https://twitter.com/BoostVC

Season 2 Ep. 26: The Basics of Bitcoin Mining with Chris Shepherd of HashRabbit

Bitcoin mining is tough to explain to Muggles outside the ecosystem, but Chris Shepherd is up for the task. Chris was a part of Tribe 4 here at Boost, and he also happens to be the face of the illustrious Boost VC Mural. Who better to take us through the basics of mining?

Chris is the co-founder and CEO of HashRabbit, a startup that builds software for large-scale mining facilities. Chris was introduced to mining as a designer and frontend developer for LaunchKey. From there, he made his own mining rigs and set up shop in his apartment as well as his parents’ garage. When his co-founder pointed out that the code was easy to hack, HashRabbit was born.

Today Chris joins us to share his journey into the world of cryptocurrency. He walks us through the basics of Bitcoin mining, explaining how the computers involved process transactions—without bias. Chris offers his insight around the biggest opportunity in mining today, and we look at the longevity of the blockchain.

 

Connect with Chris

Connect with Boost VC

Season 2 Ep. 25: Leveraging VR to Make Ads an Experience with Ara Parikh and Michael Rucker of OmniVirt

VR is about immersion. Rather than simply witnessing an experience, we become a part of it. Imagine the advantage for brands and publishers if their content could leverage that same kind of engagement, creating ads that include us in an immersive media experience.

OmniVirt is a VR and AR advertising platform for brands and publishers with the capacity to distribute 360° video content that audiences can view with one tap—no app installation or headset required. The company seeks to help creators monetize their videos on the web, and they serve high-profile clients like The New York Times, Universal Pictures and VICE, among many others. COO Michael Rucker spent seven years at YouTube before co-founding OmniVirt, and Ara Parikh served as an emerging media analyst at Innosight before becoming the head of product marketing.

Ara and Michael join us today to explain how OmniVirt helps brands and publishers distribute and monetize immersive media experiences. We discuss the OmniVirt’s competitive advantage, exploring the reasons why publishers are increasingly investing in their own sites. Ara and Michael share their first VR experiences and explore the significance of creating compelling VR content. Listen in to understand the top use cases for VR in advertising and learn the value in making ads an experience.

Season 2 Ep. 24: Design Thinking for the Blockchain with Dan Elitzer of IDEO CoLab

How can the crypto community embrace design thinking? By thinking in terms of prototypes. Rather than waiting until a product is perfect, develop a test version and let it out into the wild. Allowing the community to engage is the best way to learn what works and what doesn’t—and work up to your vision.

Dan Elitzer is the Blockchain and Digital Identity Lead at IDEO CoLab, IDEO’s research and design network tasked with shaping how emerging technologies will affect our world. Dan has spent his career immersed in entrepreneurship, serving as a consultant to organizations like Community Wealth Partners and KickStart International before becoming the Finance & Operations Officer for the Grameen Foundation. While earning his MBA, Dan co-founded the MIT Bitcoin Club and MIT Bitcoin Project, an initiative to establish MIT as a center of digital currency innovation.

Today Dan joins us to share how IDEO came to explore emerging technology in the blockchain space. We discuss his introduction to cryptocurrency as well as IDEO CoLab’s current projects. Listen in for Dan’s advice around the application of design thinking to blockchain technology and his definition of success in his role at IDEO.

Season 2, Ep. 23: The Drone Market, Future Thinking, and Candy for Fat Kids with Jonathan Nutzati of Mothership

Up until 18 months ago, there was ‘one drone to rule them all.’ But that stopped working as the consumer began to demand specialization. Different industries have different needs, and the drone market has begun to drill down and solve the problems specific to fields like construction and agriculture. Some problems remain unsolved, and that’s where Mothership Aeronautics comes in.

Jonathan Nutzati is an aerospace engineer, entrepreneur and future-thinker with a passion for solving mankind’s greatest problems. He earned his master’s from Embry-Riddle Aeronautical University in 2012 and went on to design electric motors for Tesla. In 2016, he founded Mothership, a startup that develops high endurance aircraft with applications in energy pipeline inspection, mineral exploration and security.

Today Jonathan joins us to explain what sets Mothership apart from other drone technologies. We discuss the lessons Jonathan has learned as an entrepreneur and the challenges around communicating with investors when your market size is somewhat intangible. Listen in for Jonathan’s insight around the evolution of the drone market and the value of future-thinking.

Season 2 Ep. 22: VR Voice Interaction and Developer Advocacy with Michael Ludden of IBM Watson

What if you could talk directly to a VR experience, accessing the menu or a particular tool simply by asking for it? Michael Ludden argues that voice interaction makes sense for every virtual reality application as a method of control, and in his role as Director of Product with IBM Watson, he is committed to building a toolkit for developers that allows them to incorporate services like Speech to Text and Watson Conversation into their own products.

Michael began working with the developer community as a tech evangelist for HTC before getting into developer marketing in his roles with Samsung and Google. He shifted to building products for developers when he moved to IBM Watson in 2015, and his team there functions to solve problems for developers with initiatives in Developer Incentivization, Developer Marketplaces and VR/AR Labs.

Today Michael joins us to share IBM Watson’s utility as an AI platform, explaining how its VR Speech Sandbox provides a toolkit for developers to build products that incorporate Watson’s services. We discuss the best methods to incentivize developers, and Michael offers insight around converting developers into advocates. Listen in to understand how IBM Watson plays into the rise of digital assistants like Alexa and Siri, and learn how you might use its services to build your own custom VR and AR experiences.

Season 2, Ep. 21: The Evolution of the Crypto Ecosystem with Sebastian Serrano of Ripio Credit Network

Relentless.

When we met Sebastian Serrano in 2013, he was the quintessential tenacious founder, attending any and every industry event and becoming a part of the cryptocurrency ecosystem—before it was called the cryptocurrency ecosystem.

Sebastian’s interest in the space began in 2012. Inflation in Argentina was on the rise, and the government was making it more and more difficult to move money. Bitcoin appeared to be the answer, and Sebastian set out to help build the infrastructure necessary to give people access to the network. He created a payment processor called Bitpagos and had success in bringing Bitcoin to Argentina.

The problem was that people were not buying that Bitcoin, so Sebastian built an exchange called Ripio. As he got more interested in the consumer side of cryptocurrency, he developed a passion for banking the unbanked, providing a full suite of financial services to users in established and emerging markets. Ripio evolved to become Ripio Credit Network, a peer-to-peer global credit network protocol.

Today Sebastian joins us to share his journey down the crypto rabbit hole, explaining how his background in programming and computer science led to an interest in the space. We discuss the evolution of the ecosystem from 2012 to 2018, and Sebastian offers insight on the legitimization of Bitcoin via government regulation. Listen in and learn Sebastian’s take on current needs in the cryptocurrency space and how RCN built a community through its token sale.

Season 2, Ep. 20: Design Tools, Standalone Headsets and the Future of VR with Peter Le Bek of Sketchbox

“The first generation of headsets has proved that VR is going to be a thing, but it’s not going to be a thing on that generation of headsets.”

2017 was a reality check for the VR industry. The market size continues to be limited by barriers like setup time and the fact that it’s a pain in the ass to take anywhere. So what is the key to mass adoption? Peter Le Bek argues that standalone will be the gamechanger the space needs to get people in headsets.

Peter is the co-founder and CEO of Sketchbox, the number one prototyping tool for augmented and virtual reality. The application allows designers to share their ideas through a VR storyboard—without writing code. Peter fell in love with design working as the CTO for a startup in Toronto. That also happens to be where he met Joe Connolly, his co-founder at Sketchbox. Peter has been programming since he was 12, and he holds a degree in computer science from the University of Glasgow.

Today Peter joins us to share his initial skepticism toward VR, explaining how live motion controllers made him a believer. He offers his best advice for VR designers and shares some of his favorite experiences. We discuss the value in finding a co-founder with a complementary personality and what sets Sketchbox apart from competing design tools. Listen in and learn why Peter believes that standalone headsets will eliminate the barriers to entry and usher in a new era in VR.

Season 2, Ep. 19: Distributed Teams, Crypto Product Design and Bad Decisions with MyEtherWallet Founder Taylor Monahan

What is Taylor Monahans greatest challenge in managing a distributed team? They are TOO efficient!  

Technology has given rise to more and more distributed teams who work remotely from all over the world, especially in the cryptocurrency space. As the founder of a crypto technology startup, Taylor considers her ability to jump on a call and stir the pot—forcing the team to get to know each other and develop a strong culture—as one of her greatest strengths.   

Taylor created MyEtherWallet in 2015. The company is an open-source, client-side interface for generating Ethereum wallets. MyEtherWallets global collaboration of talented developers thrive on building intuitive products that easily and securely interact with the Ethereum blockchain. Prior to founding MyEtherWallet, Taylor worked as a front-end developer for Mangrove Web and digital producer for Americhip. She is also a proud NYU film school dropout.  

Today Taylor shares how she fell into the crypto rabbit hole and the experience that inspired MyEtherWallet. We discuss ICOs, the potential for bad decisions in the emerging crypto tech space, and the value of struggle—for individuals and companies. Listen in for Taylors insight around managing a remote team and keeping your team happy when money doesn't matter! 

Connect with Taylor
MyEtherWallet https://www.myetherwallet.com/
MyEtherWallet on Medium https://medium.com/@myetherwallet
MyEtherWallet on Twitter https://twitter.com/myetherwallet
MyEtherWallet on Reddit https://www.reddit.com/r/MyEtherWallet/

Resources Mentioned 
CoinMarketCap https://coinmarketcap.com/ 

Connect with Boost VC
Boost VC Website https://www.boost.vc/
Boost VC on Facebook https://www.facebook.com/boostvc/
Boost VC on Twitter https://twitter.com/BoostVC

Season 2, Ep. 18: 3D Data Analytics for Virtual Reality with ObserVR CEO, Lucas Toohey

The data analytics benchmarks and standards for web and mobile applications simply cannot be applied to virtual reality; the linear tracking of clicks doesn’t give VR developers a clear understanding of how users are interacting with their product. Rather, a 3D data set that analyzes several metrics together affords developers with a clear picture of what features and functions users love and what they’re missing.

Lucas Toohey is the CEO of ObserVR, an analytics platform for virtual reality that tracks user actions throughout their experience to identify patterns over time, giving developers data-driven insights around user engagement with their VR products. Lucas founded the company with fellow California Polytechnic students Jacob Copus and Justin Cellona, and together they are intent on helping to define the standards and benchmarks for VR as the technology gains traction.

Today Lucas shares the story of ObserVR, explaining how the startup was conceived and the team dynamic among the three co-founders. He offers his insight around the value of analytics in VR development, the data benchmarks for gaming, and the most engaging VR content on the market. Listen in for an overview of the market for high-end headsets and Lucas’ take on the value of AR companion apps.

Connect with Lucas

ObserVR https://www.observr.tech/
ObserVR on Medium https://medium.com/@ObserVRtech
ObserVR on Twitter https://twitter.com/ObserVRtech
Lucas on Twitter https://twitter.com/lucas_toohey

Resources Mentioned

Arthur http://arthur.digital/
Vive https://www.vive.com/us/
Oculus Rift https://www.oculus.com/
Windows Headsets https://www.microsoft.com/en-us/store/collections/vrandmixedrealityheadsets
Space Pirate Trainer http://www.spacepiratetrainer.com/
Sketchbox http://store.steampowered.com/app/568640/Sketchbox/
Moment Labs http://mntlabs.com/
Adam’s Blog on Medium https://medium.com/boost-vc
Casino VR Poker http://www.casino-vr.com/

Connect with Boost VC

Boost VC Website https://www.boost.vc/
Boost VC on Facebook https://www.facebook.com/boostvc/
Boost VC on Twitter https://twitter.com/BoostVC